What Do Buyers Want to See
Impress buyers with a lifestyle they can envision living in.
With a constantly changing real estate market, it can be difficult to know exactly what buyers are looking for in a property. However, regardless of market shifts and trends, elements remain essential to any potential buyer. The key is to present your home so that it ‘ticks all the boxes’, generating emotional connection and desire from the moment a buyer walks into the property.
Functional Floorplan
Space is an essential factor when buyers consider a property. This is more than just the size of the block or number of bedrooms; it is about the layout design and functionality of the floorplan. What buyers want to see or sense is having space and calmness when they walk through each area. That means removing clutter and minimising heavy, oversized furniture. You can also try different arrangements of furnishings, swapping window drapes, clever storage, or hanging mirrors on walls to create a more spacious feeling.
Repair and Maintenance
If possible, present your home as “ready to move in”, with minimal repair or renovation work needed. Consider the flooring and walls and decide whether it is worth having a fresh coat of paint or installing new carpet. However, some homes may have to be the “renovator’s dream”. If this is the case, embrace this positively and promote the potentials while clearing as much clutter as you can. Remember to make your property look easy to maintain by tidying up your garden and trimming overgrown plants.
Match the Advertising
Every home has its strengths and attractive features that should be highlighted in advertising. Be sure that you focus on these features when you present your property. For example, if your home is being promoted as a “4 Bedroom Family Gem”, ensure that you showcase the four bedrooms. Whether it be a great entertaining area or a fantastic master ensuite, buyers want to see that the home matches what is advertised.
Present a Lifestyle
Most importantly, buyers want to see themselves living in the property. This means presenting a lifestyle that they can envision being part of. For example, to create an entertaining Australian lifestyle, you can consider styling your kitchen, dining and outdoor areas. If you are creating a coastal lifestyle atmosphere, consider selecting pieces, décor, furnishings, and colours to reflect this throughout your home consistently. Put away your personal belongings such as clothing and family photos, as this will affect how buyers visualise themselves living there.
We are property stylists and interior decorators who service the North Shore and Northern Beaches of Sydney. Our property stylists understand the importance of property styling as an influential tool when it comes to marketing your home for sale. If you need a helping hand, Styleness can help you create a home that buyers want to see. Get in touch with our experienced team today.
